Wednesday, October 12, 2011

TiK-ToK {on the watch}

This post brought to you by Baby-G. All opinions are 100% mine.

I remember being in middle school and wearing my boyfriend's Miami Hurricanes watch.  It was all the rage for girls to have big chunky masculine watches.  Like most fashion trends, the masculine watch has come back in style this fall.

Fashion-forward brand Baby-G, whose line of digital and Ana-digital watches have been making me drool since I stumbled across the catalog this summer, recently partnered with singer Ke$ha.  To date, they have launched two Ke$ha-inspired styles:
BG-5600KS-7_JR_DR_CR_ER.tif (3 documents)BGA-200KS-1E_JR_DR_CR_ER.tif
Ke$ha created the patriotic BG5600KS-7 model, which features the colors and shapes of the American Flag's imagery with red, white and blue complete with stars.  It's a recurring theme in Ke$ha’s aesthetic and also represents freedom of speech which is a right she passionately exercises in her life and music.

The BGA200KS-1E harkens to Ke$ha's wild side, as well as what is arguably the most identifiable theme in Ke$ha's music, imagery and style, by using an animal print. She designed this watch with a leopard print pattern on the watch's face and also its black resin strap. Ke$ha hopes when people wear her watches they express themselves and never lose the animal inside of them. (This is the one I plan to rock with my fall outfits!)

Check out Ke$ha's Baby-G photo shoot:



Besides looking HOT, Baby-G watches also have the functionality that sets them apart. The BGA200KS-1E is shock resistant and 100M water resistant and is equipped with an LED Light, world time from 48 cities and 29 time zones, a daily alarm, 1/100th second stopwatch, countdown timer, 12/24 hour formats and a mute function. The BG5600KS-7 features 100M water and shock resistance, EL backlight with afterglow, 48-city world time, four daily alarms and one snooze, countdown timer, 1/100 second stopwatch, mute function and 12/24 hour formats.

Baby-G watches are available at Tourneau, Nordstrom, select Macy's stores and fashion boutiques, with an MSRP of $120 for the BGA200KS-1E and $99 for the BG5600KS-7. Check out the collection on baby-g.com for more information.

Here is your chance to WIN your very own Baby-G watch!

Baby-G is running a sweepstakes where they will be giving away four Baby-G watches to four random winners!  All you have to do to enter Baby-G sweepstakes is LIKE their Facebook Fan Page and tweet out what your favorite Baby-G watch is with the hashtag #babyg.

Check out the contest rules here.

Note:  The sweepstakes is not to win a Ke$ha watch, but instead you could win a Baby-G watch.

So which is your favorite Baby-G watch?  Tell us in the comments!!
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